Facebook and Twitter are powerful tools. Done well, it can create great opportunities for your business, organization, music or movement. Done poorly, it can be frustrating for you and potential followers and fans. Here are six quick things to help you connect with your tribe.
1. Tweet less. Anything more than ten in a day and we’ll start to tune you out. Less is more.
2. Tweet better. One great link is better than twenty good links. Control the narrative.
3. Don’t put a link on everything. Especially if it’s to your Facebook status that says the same thing.
4. If you call yourself a marketer, we’ll think twice. If you call yourself a marketing guru, we won’t. Listen to you at all that is.
5. Following people is not a growth strategy. It’s a way of telling the people you follow that you’ll never read their tweets. Read the people you follow.
6. It’s social marketing, not bullhorn marketing. Interact. With. People.
Re: Item 1 – Ten? Try one or two a day before this cat tunes you out.